European Federation of Journalists

openMedia, investigating press freedom

Title of the project : openMedia, investigating press freedom
Lead Applicant
: openDemocracy

Partner organisations : EFJ, Index on censorship, King’s College London

The recently launched openMedia project aims to investigate and expose commercial interference in editorial decisions. The project is run by openDemocracy with the European Federation of Journalists (EFJ) as a partner alongside the Index on Censorship and King’s College London.

The project believes that there has not been enough of a concerted, ongoing spotlight on the extent and effects of commercial influence over the media, despite the dangerous consequences it poses for press freedom. For now, the project focuses on 47 countries across Europe but also has ambitions to expand.

Despite the recent launch, the project is adamant that it is not a response to the “fake news” hype of the past year or so. Rather, the project responds to scandals of commercial sponsors influencing media content; for example the Daily Telegraph’s suppression of investigations into its advertiser HSBC; and allegations that Buzzfeed deleted articles which advertisers found unfavourable.

According to the project, this power dynamic can suppress investigations of banks, pharmaceuticals, agriculture, fossil fuel giants, energy companies and other big businesses.

In addition, the project recognizes how for many readers, “sponsored content” is difficult to distinguish from genuine news content. The project therefore aims to clarify the commercial interests apparent in media to readers, and as part of the project, King’s College London will develop digital tools to help readers be better informed about news sources.

The findings of the project will be used to campaign for greater transparency and press freedom in news organisations and to empower journalists to advocate for transparency.

In order to do this, openMedia is currently conducting a confidential and anonymous survey of journalists across Europe, asking about their own working practices and experiences of commercial pressure inside newsrooms. The survey is available in English here and in many other languages here.

Actions

Turkey: EFJ and MFRR partners condemn Turkey’s broadcast regulator’s decision to silence TELE1

The European Federation of Journalists (EFJ) joins the partners of the Media Freedom Rapid Response (MFRR) in condemning the five-day broadcast blackout imposed on TELE1 since September 1, and the escalating use of censorship sanctions by RTÜK, Turkey’s broadcast regulator, against independent critical media outlets. We urge authorities to stop targeting critical and opposing views and uphold media pluralism in line with democratic standards. On July 24, 2025, Turkey’s broadcast regulator RTÜK imposed severe penalties against critical broadcasters, including a temporary broadcast blackout and hefty administrative fines targeting TELE1. The punishment was based on remarks by the channel’s editor-in-chief Merdan…

Czechia: 10 demands for maintaining media freedom

In the run-up to the Czech parliamentary elections on 3 and 4 October 2025, the European Federation of Journalists (EFJ) supports this ten priority recommendations to political parties aimed at preventing undue restrictions on media freedom and access to information, but also increasing the protection of Czech and exiled journalists, strengthening the independence of public service media, as well as establishing fair and transparent conditions for the functioning of the media market. These recommendations are needed for media freedom to be maintained and improved in Czechia, ranked 10th out of 180 countries in RSF’s 2025 World Press Freedom Index. Developed…

Solidarity action: Over 250 media outlets stage blackout to protest killings of journalists in Gaza

At the rate journalists are being killed in Gaza by the Israeli army, there will soon be no one left to keep you informed. In an unprecedented global action, almost 200 media outlets from 50 countries are simultaneously disrupting their front pages, homepages, and broadcasts to demand an end to the killing of journalists in Gaza and to call for international press access to the enclave. The European Federation of Journalists (EFJ) joined the action, coordinated by Reporters Without Borders (RSF), the global campaigning movement Avaaz and the International Federation of Journalists (IFJ), on 1 September 2025. Print newspapers will run blacked-out front…

Ukraine: Three newspaper buildings hit by Russian drones

Three Ukrainian newspaper editorial offices, two in Kyiv and one in Mezhivskyi, were hit overnight on 28 August by Russian drones, causing damage to the buildings and property inside. The International and European Federations of Journalists (IFJ-EFJ) join their affiliate, the National Union of Journalists of Ukraine (NUJU), in strongly condemning the attacks and in expressing solidarity with the journalists affected. The IFJ and the EFJ demand full accountability from the Russian authorities and call for the full protection of all Ukrainian journalists. On 28 August in the Mezhivskyi community of the Dnipropetrovsk region, a Russian drone hit the editorial…

Germany: Takeover of ProSiebenSat.1 raises questions about media pluralism in Europe

Italian media group MediaForEurope (MFE) is set to takeover German commercial broadcaster ProSiebenSat.1 after the Czech major shareholder PPF announced its withdrawal, on 27 August 2025. The European Federation of Journalists (EFJ) joins its German affiliate dju in ver.di in raising concerns about the effects on media pluralism in Europe. With this acquisition, Pier Silvio Berlusconi – head of MFE and son of former Italian Prime Minister Silvio Berlusconi – seeks to create a pan-European media group with ProSiebenSat.1 and MFE’s channels in Italy and Spain. “International investors are primarily concerned with financial interests,” emphasises dju co-chair Lars Hansen. There…

Belgium: Solidarity action with Gazan journalists unites 400 in urgent call for EU action

“Our journalists are paying the price. They are killed every day. We want this occupation to end. We want the genocide and the killing of journalists to stop. The EU is complicit in their killing.” These words, from Yousef Habash, President of the European branch of the Palestinian Journalists’ Syndicate (PJS-Europe), resonated with the crowd gathered on 26 August, at Mont des Arts in Brussels, to honour the 219 journalists who have lost their lives while informing the world about the massive killing of the population in Gaza. The International and the European Federations of Journalists (IFJ-EFJ), together with Palestinian…