How to build trust and engage audiences? Our takeaways from journalism experts

How can audience engagement and artificial intelligence help regain trust in quality journalism in an age of information overload and disinformation? This and further related questions were at the core of the Trust in media webinars taking place on 25 and 26 March. The European Federation of Journalists (EFJ) hosted two webinars as part of the Trust and quality in journalism project, which is co-funded by the European Commission. Here is a summary of the main themes and statements expressed during these webinars. Spread over two days, eight distinguished speakers and two moderators shared their knowledge and research on how…

Online Seminar “Trust in media: Audience Engagement & Artificial Intelligence”

In an age of information overflow when disinformation is on the rise, media plays an ever-important role in providing trustworthy and quality information to citizens. With insights offered by our experts in the field, this workshop will address the pressing questions: How can fostering audience engagement and artificial intelligence properly improve quality in journalism and regain trust from audiences? How has Covid-19 changed the trust relationship between the media and its audiences? Registration You can already register for the workshops. Click here to register for Day 1, click here to register for Day 2. Below, you find the draft agenda…

COVID-19: What financial support have the media and journalists received in Europe?

Six months after the start of the COVID-19 pandemic in March 2020, the European Federation of Journalists (EFJ) has published a database mapping the financial support media outlets and journalists received in Europe. The health crisis showed that there is a vital need for trustworthy and reliable information. In fact, media outlets and journalists faced a double challenge. On one hand, all media taken together experienced a sharp increase in consumption. Reporters and media workers were in the front line – they were our ears and eyes when most citizens were required to stay at home. On the other hand,…

Online Freelance Seminar: Equal Treatment for All

Agenda   22 October 2020   9:00 – 9:30: Introduction & welcoming Mogens Blicher Bjerregård, EFJ President Renate Schroeder, EFJ Director Pablo Aiquel, co-chair of EFJ Freelance Expert Group Short introduction of all participants 9:30 – 10:30 Impact of Covid-19 on freelancers This panel will discuss the economic and psychological impact on freelance journalists. What actions have been taken by journalists’ unions to support them? Renske Heddema, President, Journalists’ Association of Netherlands (NVJ) Charlotte Michils, Deputy General Secretary, Professional Journalists’ Association of Belgium, Flemish-speaking (VVJ) Pablo Aiquel, Co-chair of EFJ Freelance Expert Group, (SNJ-CGT) Chair: Oddrun Midtbo, Co-chair of EFJ…

Expert Exchange Visit Programme: APPLY NOW!

Are you planning the next big move and in need of expert help? Whether it is about negotiating a new agreement, building recruitment and organising strategies to increase membership, or launching a campaign for journalists, the EFJ Expert Exchange Visit Programme can help you find the experts to share good practices among journalists’ organisations. As part of the EU-funded Trust and Quality in Journalism‘s project framework, EFJ members can request an expert from another affiliate for national training and coaching on union related subjects – collective bargaining, labour rights, authors’ rights, public broadcasting, recruitment and organising and more. The last…